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B&B Owners, Turn Your Bed and Breakfast Into A More Profitable Business, Starting... Today!
| Online booking, is it for you?
Read the introduction to a series of articles on this hot topic here: Click the 'close box' to dismiss this.
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As A B&B Owner, Whether You Are Buying, Selling Or Building Your Bed and
Breakfast Business...You're Invited To Join Our Growing Community. Discover How
To Get More Guests, Increase Your Profits, Eliminate Your Day-To-Day Headaches,
Navigate The Red-Tape Maze And Get Insider Advice On Running Your B&B,
Guesthouse or Accommodation Business.
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Online booking, is it for you?
Chris Parkin
What type do you want? At the basic level an online system will allow potential clients to view what rooms you 'might' have available, on any given day, at what charge.. . . . B&B Advice
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B&B Marketing In a Recession
Chris Parkin
You will recall that I mentioned in Recession Marketing Rule #1 that you must not discount and I demonstrated why going in that direction lies the route to your business becoming unviable. Discounting is not sustainable. it may ultimately have a limited place in your marketing plan but not I suggest yet. . . . B&B Advice
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Recession Marketing Rule # 3
Chris Parkin
When you plan a marketing activity you need to list the component parts of that activity, who is going to be responsible for what and . . . B&B Advice
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Recession Marketing Rule #1
Chris Parkin
The first thing a recession does is to create a degree of panic, mild in some people more acute in others. This panic can lead to usual and extraordinary decisions . . . B&B Advice
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Recession Marketing
Chris Parkin
Marketing into a recession presents new challenges but to someone who understands the importance of Marketing in a small business . . . B&B Advice
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The Regulators
Chris Parkin
Why did you become a B&B Owner? The money? hmm........ probably not. The freedom? hmm ..... perhaps. To be your own boss? hmm.... most likely. So how do you cope when an inspector calls? . . . B&B Advice
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Your Marketing Plan: Start Here
Chris Parkin
Every business needs a Marketing Plan. When you produce yours you will join just 10% of the UK business world which actually writes a Marketing Plan. That in itself is, I think, quite a shocking statistic. As I have mentioned on other pages 'if . . . B&B Advice
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